Judges

Who are the judges?

The Digital Impact Awards is judged by a broad range of in-house industry experts.

Each year we invite the previous year's winners of the 'Digital agency of the year' and the 'Grand prix' awards to join the panel and these judges fill two agency slots.

 


How does the judging system work?

Scoring is based on a points system and the judges submit these scores anonymously. The judges mark the entries against the criteria mentioned within the entry and information guide: objective, research and planning, creativity and innovation, strategy and implementation and results.

Our judging system is rigorous and fair. If a judge has entered a specific category they will be exempt from reviewing that category, to avoid a conflict of interest.

Winners are determined by the scores they receive and the entries that score high enough will be shortlisted, invited to attend the awards ceremony and awarded with a trophy. If requested, we also provide detailed feedback on agencies’ work after the awards evening, which proves useful for future entries.

 


Interested in joining the panel?

If you are interested in the opportunity to judge and believe you have the necessary background, please email Tom at tom.leask@communicatemagazine.co.uk with a short biography for consideration.

Inanc Emre Albayrak

Inanc Emre Albayrak

Turkish Airlines

Digital communications and digital media planning manager

Inanc Emre Albayrak

Inanc Emre Albayrak

Turkish Airlines

Inanc Emre Albayrak has extensive experience in the communication sector, encompassing media planning, project and campaign management, digital marketing, and social media content and community management. He played a pivotal role in bringing Turkey's first international women's tennis tournament, the WTA Tour, to the country in 2005. Between 2009, he managed global brand strategies, advertising campaigns, and interactive marketing communications for Turkish Airlines between 2010-2017. As Digital Communication Manager at Turkcell, he led digital transformation projects and marketing communications until 2020. From 2020 to 2023, he led Akbank's digital communication and media planning teams. Since beginning of 2024, he has been leading global digital communication and digital media planning at Turkish Airlines again. Throughout his career, he has gained experience in various sectors, including sports marketing, aviation, banking, and telecommunications. Albayrak holds a degree in Media and Communication.

Charlotte Borthwick

Charlotte Borthwick

G4S

Associate Director, Digital & Social - International

Charlotte Borthwick

Charlotte Borthwick

G4S

Stuart Bryce

Stuart Bryce

NatWest Group

Digital Marketing Lead - Corporate Marketing

Stuart Bryce

Stuart Bryce

NatWest Group

Stuart has worked in the digital marketing sector for 18 years, having worked both agency and client-side during that time. His passion is seeing tangible improvements in marketing performance from leading digital teams across paid and organic digital acquisition channels. He currently leads the digital team at NatWest responsible for the tylbynatwest.com and payitbynatwest.com websites. Pervious to NatWest, Stuart has held client-side digital marketing roles at O2, Canon, Virgin Media, Neilson Financial Services and agency roles at MindShare and Unique Digital (WPP).

Emma Collins

Emma Collins

Poundland & Dealz

Head of Digital Loyalty & Engagement

Emma Collins

Emma Collins

Poundland & Dealz

An accomplished leader in digital loyalty, transformation, and omni-channel marketing strategy, Emma brings a wealth of experience in driving innovation, customer engagement, and business growth. As Head of Loyalty & Engagement at Poundland & Dealz, Emma successfully spearheaded the launch of Poundland Perks, achieving over 2 million downloads and strong commercial return in the first quarter after launch last year. With a proven track record across major brands, Emma has led large-scale transformation projects, championed data-driven strategies, and fostered impactful partnerships. A Certified Loyalty Expert, Emma is passionate about digital evolution, strategic communication, and delivering measurable success. With extensive experience in sponsorship activation and omni-channel engagement, Emma is well-equipped to assess and celebrate excellence in digital innovation. 

Dan Cowley (1)

Dan Cowley

Drax Group

Group Head of Digital

Dan Cowley (1)

Dan Cowley

Drax Group

Dan is Group Head of Digital at Drax, a FTSE250 listed energy business with an international presence. He has worked in the industry for over 15 years, mostly agency side, helping to initially deliver best-in-class digital projects and latterly developing digital strategies to enhance and improve Digital corporate communications. His role at Drax sees him responsible for their global and branded websites as well as their corporate social media presence. Managing content creation including video and thought leadership as well as day-to-day campaign management and site governance.

Jérôme Dévé (1)

Jérôme Dévé

Pfizer

External Communications Director

Jérôme Dévé (1)

Jérôme Dévé

Pfizer

Chris Hamilton

Chris Hamilton

AstraZeneca

Head of Global Digital Communications

Chris Hamilton

Chris Hamilton

AstraZeneca

Chris Hamilton is a digital innovation and communications consultant advising corporate affairs and comms leaders on the opportunities and challenges of AI. He has held senior roles at AstraZeneca, bp and 10 Downing Street, and was the first Editorial Director at creative agency McCann London. A former BBC News journalist, Chris now helps comms teams adapt strategies, content and culture for a fast-changing digital landscape. His expertise spans AI, digital strategy, campaigns, executive and internal communications, crisis response, and the future of storytelling.

 

Hanisha Lalwani

Hanisha Lalwani

Marriott International

Senior Residential and Development Marketing Manager, EMEA

Hanisha Lalwani

Hanisha Lalwani

Marriott International

Eugene Mischenko

Eugene Mishcenko

E-Commerce & Digital Marketing Association

Eugene Mischenko is a visionary leader with over 20 years of experience in e-commerce, digital marketing, and strategic transformation. As the Founder and President of the E-Commerce & Digital Marketing Association (ECDMA), he has played a key role in shaping industry standards, fostering innovation, and building a global community of marketing professionals.

Eugene’s leadership journey includes senior roles at global companies such as METRO, SANOFI, and L’Occitane en Provence, where he led digital transformation initiatives, developed data-driven marketing strategies, and drove impactful business growth. His expertise spans B2B, B2C, and B2B2C sectors, with a strong focus on strategic planning, digital innovation, and marketing excellence.

As a respected speaker, author, and judge for international marketing and business awards, Eugene is passionate about recognizing industry achievements, supporting professional growth, and inspiring the next generation of marketing leaders.

Sarah Jean Ng (1)

Sarah-Jean Ng

University of Cambridge

Social Media Manager

Ravinder Singh Punia

Ravinder Punia

Pax8

VP of Marketing, EMEA

Ravinder Singh Punia

Ravinder Punia

Pax8

Rav Punia is VP of Marketing (EMEA) at Pax8, a cloud commerce marketplace that simplifies how businesses buy, sell, and manage cloud solutions. With a background spanning both agency and client-side roles, Rav has held senior leadership positions in global organisations, including Inmarsat, Viasat and Rio Tinto. He brings deep expertise within digital, marketing communications and brand. Rav is passionate about building high-performing teams and delivering creative, data-driven strategies that drive measurable business impact.

Louise Pyman

Louise Pyman

Haleon

Global head of digital channels

Louise Pyman

Louise Pyman

Haleon

Louise Pyman is a corporate and brand communications professional and writer with over 15 years of experience in global strategic corporate brand communications and reputation. She is currently Global Head of Digital Channels, Content and Editorial at FTSE100 consumer health company Haleon, covering internal and external communications.

Prior to that, Louise spent six years at luxury goods company Burberry in various roles across external communications, public relations, website and social media in London and north Asia. Her career started as a journalist, working across TV, print and radio in Australia, before moving to the other side of the table as a communications advisor at Tulchan Communications. She is fascinated by all things AI and finding ways to incorporate it into corporate communications. She completed her mini MBA in Deeper Human Understanding in 2023 with a research paper on how consumer and corporate social media channels are merging. Born and raised in Sweden, Louise lives for cultural exchanges and experiences gained through travelling.

Nahidur Rahman

Nahidur Rahman

Ford Motor Company

Communications Lead

Nahidur Rahman

Nahidur Rahman

Ford Motor Company

Nahidur Rahman is a seasoned communications leader with experience spanning global technology, professional services, and mobility sectors. He currently serves as Communications Lead for Ford Pro Europe, where he shapes strategic messaging, media relations, and reputation management across key European markets.

Nahidur has previously led high-impact campaigns and corporate PR functions at major organisations including HubSpot, DWF Group, and KPMG. Known for his ability to translate complex business narratives into compelling, audience-driven stories, he brings deep expertise in thought leadership, crisis communications, and stakeholder engagement.

With a track record of delivering measurable brand impact and navigating high-pressure environments, Nahidur combines strategic vision with a hands-on, collaborative approach

Sarah Roberts

Sarah Roberts Chart.PR, FCIPR

Cambridge University Hospitals NHS Foundation Trust

Head of Digital Communications

Sarah Roberts

Sarah Roberts Chart.PR, FCIPR

Cambridge University Hospitals NHS Foundation Trust

Sarah is a senior communications leader with more than 15 years’ experience across digital, internal and strategic communications in healthcare and public service.

A Chartered practitioner and CIPR Fellow, she leads digital communications at Cambridge University Hospitals, one of the UK’s largest teaching hospitals with a focus on delivering improved staff and patient digital experiences through compelling, audience-led content and accessible platforms.

She is also a former chair of the CIPR Health Group and an honorary trustee for Cool to be Kind.

Ryan Taylor

Ryan Taylor

City St George’s, University of London

Head of Digital

Ryan Taylor

Ryan Taylor

City St George’s, University of London

As Head of Digital at City St George’s, University of London, Ryan leads the strategic development and delivery of digital experiences across web, social media and CRM. With a strong focus on user experience, data-driven decision making and impactful storytelling, he plays a key role in shaping the university’s digital presence during a time of transformation, following the merger of two leading institutions.

Ryan has extensive experience in higher education marketing and communications, with a career spanning digital strategy, platform development, content design and campaign delivery. Passionate about accessibility, innovation and audience insight, he is committed to building meaningful digital connections that support recruitment, reputation and engagement.

 

Tracy Truelove

Tracy Truelove

Canon

Director, EMEA Corporate Communications

Tracy Truelove

Tracy Truelove

Canon

As Corporate Communications Director for EMEA at Canon, Tracy leads a team responsible for communicating internally and externally about Canon’s purpose, technology innovations and demonstrating the value of its products, services, and solutions to businesses, consumers, and broader society. With over 20 years of experience in corporate, brand, and commercial marketing and communications, Tracy brings extensive expertise to her role. Originally from New York, she has lived in the UK for more than 10 years with her husband and their working cocker spaniel, Jess.

Patrick Von Sychowski (1)

Patrick Von Sychowski

CinemaNext

Digital marketing & communications manager

Patrick Von Sychowski (1)

Patrick Von Sychowski

CinemaNext

Patrick is Digital Marketing and Communications Manager for CinemaNext, the largest cinema installer and integrator in Europe, MENA and North America. Prior to CinemaNext he was a media analyst for Screen Digest and Celluoid Junkie, as well as heading business development for Deluxe UK and Unique Digital. He is the Co-Founder of Cultpix, a streaming service for cult films, and worked with SAWA (Screen Adverting World Association) on their Cannes Lions show for ten years. He is based in London and has previously lived in Mumbai and Singapore.

Alex Wodzicki

Alex Wodzicki

Segro

Group digital marketing manager

Alex Wodzicki

Alex Wodzicki

Segro

Since 2011, Alex has been responsible for the digital marketing channels used across SEGRO plc, the FTSE 100 listed Real Estate Investment Trust.


During his time at SEGRO, he worked on high profile multi-award winning projects including films such as ‘Contraption’, cutting edge AR and VR projects such as the ‘2020 SEGRO Centenary Digital Experience’, the SEGRO corporate website and has driven high profile pioneering digital projects across Europe.

Previously, Alex had spent over a decade in agency as digital director at 360 Interactive.