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Past winners

Deliverables

Best corporate website

  • Gold Tesco (The Group)
  • Silver J Sainsbury plc (SAS)
  • Bronze BBC
  • Highly commended Saudi Aramco (LBi)
  • Highly commended TelecityGroup (Design by Structure)

Best use of SEO for corporate communications

  • Gold Mixamate (inPress Online)
  • Silver Kuoni (LBi)
  • Bronze Asda (Razorfish)

Best use of mobile and portable devices

  • Gold Harper Collins (the OTHER Media)
  • Silver Nokia and CNN
  • Bronze Centrica (The Group)
  • Highly commended The R&A (Endava)

Best use of digital to aid a CR campaign

  • Gold Aviva and Railway Children (Hill+Knowlton Strategies)
  • Bronze Centrica (Context)
  • Bronze WPP

Best use of digital in a change or rebrand situation

  • Gold Burton’s Biscuit Co. (UM London)
  • Silver Hachette (The BIO Agency)
  • Bronze Microsoft (LBi)
  • Bronze TelecityGroup (Design by Structure)
  • Highly commended East Cambridgeshire District Council (Ferrier Pearce)

Best use of online video

  • Gold Coalition for Equal Marriage (NÜKO)
  • Silver Corning Incorporated (Doremus)
  • Bronze Microsoft (LBi)
  • Highly commended O2 (Hope and Glory PR)
  • Highly commended Tesco

Best corporate viral campaign

  • Gold Corning Incorporated (Doremus)
  • Silver Promark PR (Ossian Productions)
  • Silver Satmetrix (Threepipe)
  • Bronze Bank Constanta (LeavingStone)
  • Highly commended LBi Rave
  • Highly commended Cisco (Octopus)

Best digital corporate advertising campaign

  • Gold Bank Constanta (LeavingStone)
  • Silver Barclays (LBi)

Best digital communication as part of an integrated campaign

  • Gold Reckitt Benckiser (The Workroom)
  • Silver Skype (1000heads)
  • Bronze Accenture (Omobono)
  • Highly commended Doritos (AMV BBDO)
  • Highly commended Farming First (Glasshouse Partnership)

Social Media

Best use of existing social media platforms/sites

  • Gold Nissan (AKQA)
  • Silver Skype (1000heads)
  • Silver bmibaby (The Rabbit Agency)
  • Bronze Bank Constanta (LeavingStone)
  • Bronze bmi (The Rabbit Agency)
  • Highly commended BBC

Best development of own social media tools/platforms

  • Gold Nokia and CNN
  • Silver Skype (1000heads)
  • Bronze Sony Xperia Media Review Hub (Wolfstar Consultancy)

Best community development

  • Gold bmibaby (The Rabbit Agency)
  • Silver Unilever (Kaizo)
  • Bronze Skype (1000heads)
  • Highly commended Castrol EDGE (M&C Saatchi Sport and Entertainment)
  • Highly commended SAP (Octopus)

Best use of digital to an internal audience

Best intranet

  • Gold Clarks – Your Connection (Bray Leino Yucca)                                                
  • Bronze Coca-Cola Enterprises

Best digital employee communication

  • Gold Accenture (Omobono)
  • Silver Royal Mail Group
  • Bronze National Grid (WPA Pinfold)
  • Highly commended Coca-Cola Enterprises

Best use of digital to an investment audience

Best online annual report

  • Gold Tesco (The Group)
  • Silver Aviva (SAS)
  • Silver Prudential (The Group)
  • Bronze Tullow Oil (The Group)
  • Highly commended British American Tobacco (MerchantCantos)

Best use of digital to aid media relations

Best online newsroom

  • Gold Honda (NASDAQ OMX)
  • Silver BBC
  • Silver Heathrow (NASDAQ OMX)
  • Bronze Centrica (The Group)
  • Highly commended imagineear (Mynewsdesk)

Evaluation

Best process to evaluate a digital project

  • Gold Practical Action (BOTTLE)
  • Silver Barratt (LBi)

Sector

Best use of digital by a NGO, NFP or charity

  • Gold National Trust (Flint PR)
  • Silver RNLI (Redweb)
  • Bronze Practical Action (BOTTLE)
  • Highly commended Army Cadets (Spencer du Bois)
  • Highly commended Coalition for Equal Marriage (NÜKO)

Best use of digital in the energy sector

  • Gold Centrica (The Group)
  • Silver British Gas Business (Rufus Leonard)
  • Bronze British Gas (Rufus Leonard)

Best use of digital in the financial services sector

  • Gold Citibank App for Ipad
  • Silver Lloyds (LBi)
  • Bronze Ericsson Money (Threepipe)
  • Highly commended Bank Constanta (LeavingStone)
  • Highly commended Lombard Group (Purestone)

Best use of digital in the professional services sector

  • Gold Accenture (Omobono)
  • Silver Satmetrix (Threepipe)

Best use of digital in the technology, media & telecommunications sector

  • Gold O2 (Hope and Glory PR)
  • Silver Sony Xperia (LBi)
  • Bronze Skype (1000heads)
  • Bronze TelecityGroup (Design by Structure)
  • Highly commended Kinetic (Purestone)

Best use of digital in the engineering and manufacturing sector

  • Gold Johnson Matthey
  • Silver NLMK (Black Sun)
  • Bronze Alstom (Freestyle Interactive)

Best use of digital in the food & beverages sector

  • Gold Greggs (STEEL)
  • Silver Guinness (iProspect)
  • Bronze SwipeStation (Clock)

Best use of digital in the retail sector

  • Gold Motilo (LBi)
  • Silver Greggs (STEEL)
  • Bronze Fox Home Entertainment (iProspect)
  • Bronze Tesco (The Group)
  • Highly commended BrandAlley (iProspect)

Best use of digital in the travel & leisure sector

  • Gold bmibaby (The Rabbit Agency)
  • Silver Taylor Made Adidas Golf (Purestone)
  • Bronze Travelodge (iProspect)
  • Bronze Shorefield Holidays (Redweb)
  • Highly commended bmi (The Rabbit Agency)

Best use of digital in the extraction sector

  • Gold Saudi Aramco (LBi)
  • Silver Rio Tinto (Black Sun)

Best use of digital in the utilities sector

  • Gold British Gas Business (Rufus Leonard)
  • Silver Total (9xb)
  • Bronze British Gas (Rufus Leonard)

Best use of digital in the property sector

  • Gold Barratt (LBi)
  • Gold McCarthy & Stone (Redweb)
  • Silver Foxtons

Best use of digital in the public sector

  • Gold Northumberland County Council
  • Silver Royal Mail Group
  • Bronze East Cambridgeshire District Council (Ferrier Pearce)

Digital Agency of the year

  • The Group   

Grand Prix for excellence in digital stakeholder communications

  • Reckitt Benckiser (The Workroom)